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In person event

PUBCOM: Getting Evidence to Support Your Campaigning

About this event

Evidence is the backbone of public affairs. In an increasingly data-driven world, a public affairs campaign is only as strong as its evidence base. Insight and analysis drawn from solid, well-researched data provides a foundation for strategy and raw material for punchy, effective messages.

Join us for a research clinic style interactive session with Mark Pragnell and Richard Lambert of Pragmatix Advisory. This is a chance to bring your questions, challenges, campaigns or issues to this interactive session to gain practical advice on:

  • Commissioning research to support your public affairs work
  • Managing the process and working collaboratively with researchers
  • Moving from insight to impact by deploying your findings effectively

While they are happy to answer questions spontaneously on the day, it would be helpful for anyone who might want to bring a question or an issue to the clinic to let them know in advance, and if possible give some background, so that they can give it some thought and preparation ahead of time.

If you would like to bring a research issue to the session, please let the TAF secretariat know as soon as possible.

This event is for TAF members only.

PUBCOM brings together public affairs and communications professionals from across the trade association sector to discuss key developments, share insights, and collaborate on common challenges. 

PUBCOM is kindly supported by PoliMonitor.

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